Fratelli Alinari - Florence
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The Chronology
1890 - After the death, in the same year, of both Giuseppe and Romualdo, Leopoldo's young son Vittorio (1859-1932), who had just turned thirty-one, took over the direction of the firm. Alinari photographs had by this time conquered a space of their own in Italian and international culture of the second half of the nineteenth century, transforming the firm into a real leader industry in its sector.

1891- Catalogue n° 1 of reproductions of "Firenze e Contorni" (Florence and Environs) is published. It was the first of a series that was to come out as many as three times a year and which presented the public with a photographic production that was growing by leaps and bounds.

1893 - The firm begins its Publishing Activity. By the end of 1907 forty publication titles dedicated to art history and traditions, edited by eminent art historians, such as I.B. Supino, were included in the catalogue. In the new market of art publishing and books devoted to 'the tourist journey' in Italy, the Alinari come to the fore as one of the richest photographic archives from which to draw iconographic repertories.

1899 - At the Exposition promoted in Florence by the Italian Photographic Society, the Alinari firm is acknowledged as first in the Italian photographic panorama. The firm owns 25,000 glass plates of works in Italy and in a single day can print 2000 silver salt photographs, 200 platinum prints and 200 carbon prints.

1900
- In Paris the Alinari are awarded the "Grand Prix" for the large photographs they present, including in particular the "full-scale" reproduction of Gentile da Fabriano's triptych of the Adoration of the Magi in the Uffizi Gallery. Competitions for a painting of "a Madonna and Child" and for the illustration of the Divine Comedy are launched.
  
1902 - On the occasion of their fiftieth anniversary, the Inferno, the first part of a new edition of the Divine Comedy is published. It is illustrated by great contemporary masters who participated in the competition, including Fattori, Spadini, De Carolis, Costetti. The work will be completed in 1903.
  
1903 - The first issue of the journal "Miscellanea d'Arte" directed by I.B. Supino is published.
  
1909 - Publication in installments, to continue until 1915, of the Decameron, with illustrations by Tito Lessi, is begun, and of the book L'Arno, for which Vittorio Alinari personally took the photographs.

1910 - Carlo, Vittorio's first son, dies in July 22. He would have been entrusted with taking over the firm.

1915 - Fratelli Alinari publishes In Sardegna by Vittorio Alinari. The company, like all firms of its kind in Europe, is hard hit by the war, but continues its activity despite the economic crisis in Italy.